“Cyber Fashion” in Global Village: Fashion Blogs

The Influence of Fashion Blogs on Consumers

Fashion bloggers are fast becoming an influential force within the fashion industry, which has been facilitated by the growth of new media. However, very little research has looked at the influence of fashion bloggers on consumers, and their adoption of fashion trends. The purpose of this exploratory study was to understand how fashion bloggers influence the attitudes and opinions of their read...

Global conference; Fashion – Exploring Critical Issues

This paper sets out to explore the changing face of fashion communication and its role in creating fashion ideas and promoting trends. The focus is on the generation that do not know life without the internet, looking particularly at the online material that they engage with and the influence this has on their style ideas. It draws on the theory put forward by Roland Barthes ‘The Fashion System...

Lolita Fashion: a trans-global subculture

While there are some who would argue that the origin of Lolita fashion can be traced back to fiction (namely, the 1955 novel, Lolita, which was adapted to film in 1962 and again in 1997) and has relevance to sexual attractiveness with reference to the young, this popular style developed more recently into a subcultural identity in Japan as a distinctive style in its own right. This article rega...

Building a Global Asian Fashion Brand

Evaluation of cyber legislations: trading in the global cyber village

The menace of organised crime and terrorist activity grows ever more sophisticated as the ability to enter, control and destroy our electronic and security systems grows at an equivalent rate. Cyber-crime (organised criminal acts using microchip and software manipulation) is the world’s biggest growth industry and is now costing an estimated $220 billion loss to organisations and individuals, e...